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All the latest updates, features and insights from the Impact Score community.
AI-powered platform transforms PR reporting with launch of automated media evaluation tool
PR professionals around the world are under pressure to deliver more results with fewer resources — while still proving the value of earned media in terms business leaders care about. A new AI-powered platform update from Impact Score is designed to make that easier.
Quantity down but quality up for media coverage during pandemic
when the “right story is pitched at the right time on the right channels” the result is a veritable “home-run” for businesses. That’s according to Tim Lele
Keep Left launches earned media measurement tool Impact Score
PR and Creative agency Keep Left has launched a tool that measures and communicates the value of earned media.